Plouffe's Fluff, a New Book

I really recoiled while reading the four page excerpt of Obama Presidential Campaign manager
David Plouffe's new book, The Audacity of....(-well, he COULD have aimed at a bit more originality). Yes, he and other operatives had the traditional mechanics, strategy and logistics (....let's get a bunch of kids with Obama Tee shirts and clipboards onto some chartered buses NOW to knock on doors in Battleground Indiana...) of successful campaigning well in hand, but where is the substance? ("...Ax and I,...Ax and I" etc.) I must have missed the numerous instances when either David Axelrod or David Plouffe publicly betrayed any knowledge about any weighty subject such as science/health, world history/current affairs, anything else important to many of us, OTHER than politics.

David Plouffe as a writer is not new to me, or the many thousands of others who received campaign emails signed by him. All of the ones I read were distinguished by many generalizations employing hackneyed phrases, like the all-inclusive insulting "ordinary people just like you". Funny, those very few emissives signed by Mr. Obama himself were quite different, more erudite, more respectful.

Mr. President, please replace these campaign insiders and Chicagoland cronies soon.
You, and we, are not being very well served.